Marketing Mastery

All Mastery Groups Are Not Created Equal

I have created this Mastery Group to, “Make a Difference!” This is a, “Roll Up Your Sleeves and Get to Work” kind of group. If you are looking for lasers, staging, confetti and motivational speeches, then this group is not for you. However…if you want two-days, four times a year where you will be challenged to go far outside your comfort zone, think outside any of your existing boxes and come away with “Actionable, Effective Tools and Techniques,” then you have come to the right place. If you are looking to create positive change in your business and want to discover a new approach to thinking and seeing the world in ways you never thought possible, then I urge you to apply.

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It All Begins With…Marketing

Give a Carpenter a problem and he will solve it with a hammer. Give a Surgeon a problem and a scalpel is his tool of choice. Give a Marketer a problem and…. whoa, there are no rules of thumb here – no clichés – no simple answers.

Why? Because it all begins with Marketing. Without Marketing, there are no sales, no advertising, no manufacturing, no distribution, no profits, no social media and no broken molds, rules or records. Marketing is the start of it all.

It All Begins With…Marketing
What’s Behind the Curtain?

What’s Behind the Curtain?

Within this Mastery Group, there are hundreds of tools, techniques, processes and procedures to experience. Each two-day meeting will start with an explanation of new and exciting ways to see the world; new ways to apply knowledge; interpret and monetize data; and so much more. Here are just a
few of the topics we will cover:

  • How to manipulate Time to see the present with 20/20 hindsight;
  • How to create, “Pull Marketing,” where customers come to you;
  • The application, use and understanding of Psychology;
  • Data: Seeing Behind the Numbers;
  • Back Doors – The hidden way to success and profitability;
  • Alternate Realities – Seeing your company from other perspectives;
  • The Secret of using Secrets;
  • And so much more.

One Giant Leap for Marketing Minds

This Mastery Group is about training, teaching marketing techniques and so much more. This group is about making a difference for all who attend; opening your eyes to new and exciting possibilities and, of course, you’ll even be able to do some intense networking. Intense in that we will not simply hope
for synergy between participants, we will design it, create opportunities and forge ventures that are outside the, “Boxes” where most participants never look.

One Giant Leap for Marketing Minds
A Real Opportunity…

A Real Opportunity…

This will be an experience you will never forget, one that will start where other groups end. You will be creatively and professionally pushed far outside your comfort zone to places you never knew existed. You will see the world (and your company) from previously hidden vantage points. You will experience a new perspective on so many levels; creative, operational, logistical, psychological and so much more.  You will redesign much of what you might have known was missing, but could never really see clearly. You will generate the kind of results in your business that you cannot, at this moment, imagine. Finally, when it is all over…you will be exhausted!


Our Upcoming Schedule

  • 6:00 pm – 8:00 pm

Evening “Getting to Know You” Reception at the Hotel Bar

  • 7:00 am – 8:00 am
  • Sheraton Galleria

Continental Breakfast and Check in: Pick up Name Badge and Desk Plate.

  • 08:00 am – 9:00 am
  • Sheraton Galleria

Introductions: Each attendee must prepare a two-minute (yes, that means a full two-minutes please), presentation explaining their:

  • Professional Background
  • Company Products and/or Services
  • Strengths and Contributions to the Group
  • Challenges and Assistance Needed from the Group

  • 09:00 am – 12:00 pm
  • Sheraton Galleria

Tools Techniques: Here you will learn the Tools and Techniques used to:

  • Evaluate Business Structures and Challenges
  • Analyze and Overcome Obstacles & Bias
  • Unique Ways to Increase Sales and Profits
  • Create Cutting-Edge Marketing Programs
  • Think Very Far Outside Your Individual Boxes
  • Establish World Peace…and so much more

  • 12:00 pm – 1:00 pm
  • Sheraton Galleria

Lunch

  • 01:00 pm – 5:00 pm
  • Sheraton Galleria

The Hot Seat – 6 to 8 Attendees will present a 5 minute description of their current business challenge. This can be a Marketing, Sales, or Operational challenge.The group will take a few minutes to ask questions and then, using selected tools and techniques, we will go around the room offering solutions.

  • 05:00 pm – 6:30 pm
  • Sheraton Galleria

Break

  • 06:30 pm – 9:30 pm
  • Home

Dinner – Dinner will be hosted at my home

  • 07:00 am – 8:00 am
  • Sheraton Galleria

Continental Breakfast and Check-in: Pick up Name Badge and Desk Plate

  • 08:00 am – 9:00 am
  • Sheraton Galleria

Introductions: Each attendee must prepare a two-minute (yes, that means a full two-minutes please), presentation explaining their:

  • Professional Background
  • Company Products and/or Services
  • Strengths and Contributions to the Group
  • Challenges and Assistance Needed from the Group

  • 9:00 am – 12:00 pm
  • Sheraton Galleria

Tools Techniques: Here you will learn the Tools and Techniques used to:

  • Evaluate Business Structures and Challenges
  • Analyze and Overcome Obstacles & Bias
  • Unique Ways to Increase Sales and Profits
  • Create Cutting-Edge Marketing Programs
  • Think Very Far Outside Your Individual Boxes
  • Establish World Peace…and so much more

  • 12:00 pm – 1:00 pm
  • Sheraton Galleria

Lunch

  • 01:00 pm – 05:00 pm
  • Sheraton Galleria

The Hot Seat – 6 to 8 Attendees will present a 5 minute description of their current business challenge. This can be a Marketing, Sales, or Operational challenge. The group will take a few minutes to ask questions and then, using  elected tools and techniques, we will go around the room offering solutions.


Venue

Dallas/Addison Marriott Quorum by the Galleria

14901 Dallas Parkway

Dallas, Texas 75254 USA

972-934-1731



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